Email Marketing within ESP enables you to send customized emails to targeted prospect lists and start increasing your sales. You can create a campaign, which is an email containing products and information for an event. Campaigns utilize templates which can be personalized or can be completely customized! Additionally, subscribers to ESP will receive 50 emails each month!

To access the email marketing tool, log into ESP Web and click on the Email Marketing tab.

This will open the Dashboard of the Email Marketing section where you can:

• Create a Campaign
• Create a Recipient List
• View the Quick Start Video

Before sending email marketing campaigns, check out the best practices, as well as some frequently asked questions regarding CAN SPAM and CASL (Canadian users).