Market Research Overview
The mission of ASI's insights team is to provide data and infographics to help our members show the value of promotional products and improve their business.
Check out our latest research using the buttons below.
State of the Industry
This award-winning, annual report provides an in-depth look at the current state of the promotional products industry
including top product categories, leading markets, the Top 40 suppliers & distributors by sales and much more.
Global Ad Impressions Study
Get powerful data to prove to your clients that promotional products are the most high-impact, cost-effective advertising
medium around.
State and Regional Report
Our exclusive data breaks down annual distributor sales by state and region plus offers the strategies, products and
trends that are going to propel distributors forward.
Counselor
In addition to the Counselor Awards, the Top 40 suppliers and distributors in the industry based on North American promotional product sales are recognized at the Counselor Awards ceremony typically held at the ASI Show Chicago in July and published in the Counselor State of the Industry issue. This list is determined through an online survey that’s sent out beginning in January to ASI listed suppliers and distributors. Note: All sales figures must be shown in U.S. dollars and must be certified by CEO, CFO, owner or auditor.
Infographics Library
ASI uses the ad impressions data to create useful infographics for our members to demonstrate to their clients the power of promotional products. The infographics are categorized by:
- Products
- Country
- Region
- State
- Industry
- Gender
- Generation
- Topic